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Author
Publisher
Currency
Pub. Date
[2020]
Language
English
Description
E-commerce startups have exploded in the marketplace, selling merchandise and services directly to consumers, often through mobile phones. They skip the middlemen, avoid the lower margins of retail channels of distribution, strike deals directly with manufacturers and suppliers, and, in doing so, save consumers money. Among the companies that are part of this e-commerce revolution are Dollar Shave Club, Casper, Quip, Peloton, and Hubble Contacts....
Author
Publisher
Portfolio/Penguin
Pub. Date
[2017]
Language
English
Description
"Bestselling author and marketer Ryan Holiday calls such works and artists perennial sellers. How do they endure and thrive while most books, movies, songs, video games, and pieces of art disappear quickly after initial success? How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author...
Author
Language
English
Formats
Description
The star of Bravo's hit series Million Dollar Listing Los Angeles provides tips, tools, insights and strategies for sales, marketing, promotion, running a family business and more to help readers build confidence and master the knowledge they need to succeed. --Publisher's description.
6) Marketing and selling your handmade jewelry: the complete guide to turning your passion into profit
Author
Publisher
Interweave Press
Pub. Date
2006
Language
English
Author
Language
English
Appears on these lists
For Fans of Emily Henry
Hispanic Heritage Month Fiction
Romance by Black Authors
Valentine's Day Romances
Hispanic Heritage Month Fiction
Romance by Black Authors
Valentine's Day Romances
Description
"A wedding planner left at the altar? Yeah, the irony isn't lost on Carolina Santos, either. But despite that embarrassing blip from her past, Lina's offered an opportunity that could change her life. There's just one hitch... she has to collaborate with the best (make that worst) man from her own failed nuptials. Marketing expert Max Hartley is determined to make his mark with a coveted hotel client looking to expand its brand. Then he learns he'll...
Author
Language
English
Formats
Description
Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into affinity. It changes the skeptics and cynics into the believers and the undecided into the loyal. Enchantment can happen during a retail transaction, a high-level corporate negotiation, or a Facebook update. And when done right, it's more powerful than...
Author
Publisher
HarperBusiness, an imprint of HarperCollins Publishers
Pub. Date
2014.
Language
English
Description
Examines marketing strategies for high-tech products, with advice for techology companies on how to increase their market share more rapidly when new technologies are introduced to consumers.
Author
Publisher
Nicholas Brealey Pub
Pub. Date
c2012
Language
English
Description
From the grassroots growth of beverage brands like Red Bull, and Honest Tea, to the exploding growth of digital brands like Twitter, and Groupon successful companies of all types and sizes begin with three things: an entrepreneur, a winning idea, and a brand strategy. Branding expert Catherine Kaputa, founder of SelfBrand LLC, uses dozens of US and international brand histories to demonstrate what makes a brand thrive, and provides you with the tools...
Author
Publisher
Allworth Press
Pub. Date
[2020]
Language
English
Description
"Pick up any book on podcast monetization, and you will find 90 percent of it only covers how to launch a podcast. If you already have a podcast, you have that information; you're ready for the next step. Profit from Your Podcast provides top strategies and real-life examples of podcast monetization. Built on the author's fifteen years of experience in podcasting, this action-packed guide will benefit new and veteran podcasters. Get clear on who your...
Author
Publisher
Harper Business
Pub. Date
[2016]
Language
English
Description
Why is Jägermeister the most popular brand nobody likes? Why do women pay more to be fascinating than they spend on food and clothes? What raises the price of gummy worms by 1000%? And then there's the most important question of all: How can your brand become impossible to resist? Marketer Sally Hogshead reveals the surprising answers. Fascination is the most powerful force of attraction, drawing customers into a state of intense focus. This extensively...
Author
Language
English
Appears on these lists
Description
"Everyone knows how hard it can be to maintain a healthy diet. But what if some of the decisions we make about what to eat are beyond our control? Is it possible that processed food is addictive, like drugs or alcohol? Motivated by these questions, Pulitzer Prize-winning investigative reporter Michael Moss began searching for answers, to find the true peril in our food. In Hooked, Moss explores the science of addiction and uncovers what the scientific...
Author
Publisher
Wiley
Pub. Date
[2018]
Language
English
Description
"A terrific and timely book that makes a compelling case for fundamentally rethinking how your business communicates. Recommended!" Jay Baer, founder of Convince & Convert and author of Hug Your Haters. "Once upon a time, storytelling was confused with talking at people. Not anymore. Shane and Joe are your narrators in a journey that will transform how you talk to other human beings to be more believable, relevant, compelling and unforgettable." Brian...
Author
Publisher
Harper Wave, an imprint of HarperCollinsPublishers
Pub. Date
[2020]
Language
English
Description
"From celebrity hairstylist, social media influencer, and entrepreneur Jen Atkin comes a book not just about hair and fame, but how to forge your own path and succeed in business and in life"--
Author
Series
Publisher
John Wiley & Sons, Incorporated
Pub. Date
[2021]
Language
English
Description
"The latest edition of Instagram For Business For Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you'll swiftly go from setting up your account and profile to applying strategies for writing winning captions and creating content that deliver...
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